Website Promotion > What is SEO?

A quick overview of SEO

SEO, or search engine optimization, is the process of making a website relevant to specific search engines searches.

Don't be confused! Hang in there and it will make good common sense.

Search engines like Google, Yahoo!, and MSN have spiders that crawl the web (one link to the next) finding websites (and webpages) and indexing them in their database. They organize all these websites based on their own algorithm. Each engine has their own algorithm which use 100+ factors to tell them which websites (and webpages) are relevant to which searches.

In order to come up for relevant searches, you must make sure your website meets the requirements of the search engine algorithms.

Keyword research shows you which keywords are worth shooting for. On-page SEO includes optimizing your code and text for specific keyword phrases. Off-page SEO includes link building- getting text links from other relevant websites that point to your website utilizing your chosen keyword phrases.

The amount of difficulty involved in SEO is dependent on the competitiveness of your market.

We offer complete SEO services, which you can learn more about by visiting our Internet Marketing Division. For all you DIY website promoters, our SEO Tutorial will get off to a great start!

Website Promotion > What is SEO?